AT&T: Japan
Average: 5 (13 votes)

The best coverage of any carrier worldwide.

Advertising Agency: BBDO Atlanta, BBDO New York, USA
Chief Creative Officers: David Lubars, Bill Bruce
Executive Creative Director: Susan Credle
Creative Directors: Rich Wakefield, Chuck Meehan
Art Director: Brian Locascio
Copywriter: Bridget Prophet
Painter: Guido Daniele
Photographer: Andric

7 comments

kgeiger's picture
6767 pencils
kgeiger

This campaign seems so familiar...

becon's picture
60 pencils
becon

well done...done...done...done

nice gaijin's picture
815 pencils
nice gaijin

Works in Japan my ASS. An uninspired campaign for a pack of lies.

dbrown6986's picture
58 pencils
dbrown6986

I saw them painting this particular execution on a building on the corner of 34th and 8th, right next to MSG yesterday. The idea might not be there, but the art looked cool at that size.

pscs's picture
440 pencils
pscs

I don't think it'll work in Japan because don't you usually rent a phone when you go to Japan (the ones don't work with SIM cards)?

stires's picture
8 pencils
stires

they actually rent phones in most of the airports in japan. right after stepping off the plane, most people get one.

Rog's picture
6108 pencils
Rog

bored now

>>>> That's not an ad. THIS is an ad.