AT&T: Japan

The best coverage of any carrier worldwide.

Advertising Agency: BBDO Atlanta, BBDO New York, USA
Chief Creative Officers: David Lubars, Bill Bruce
Executive Creative Director: Susan Credle
Creative Directors: Rich Wakefield, Chuck Meehan
Art Director: Brian Locascio
Copywriter: Bridget Prophet
Painter: Guido Daniele
Photographer: Andric

April 2008


kgeiger's picture
7283 pencils

This campaign seems so familiar...'s picture
81 pencils

well done...done...done...done

nice gaijin's picture
nice gaijin
815 pencils

Works in Japan my ASS. An uninspired campaign for a pack of lies.

dbrown6986's picture
56 pencils

I saw them painting this particular execution on a building on the corner of 34th and 8th, right next to MSG yesterday. The idea might not be there, but the art looked cool at that size.

pscs's picture
440 pencils

I don't think it'll work in Japan because don't you usually rent a phone when you go to Japan (the ones don't work with SIM cards)?

stires's picture
8 pencils

they actually rent phones in most of the airports in japan. right after stepping off the plane, most people get one.

Rog's picture
6092 pencils

bored now

>>>> That's not an ad. THIS is an ad.

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