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Anando milk: Building

Anando milk: Building
Your rating: None Average: 3.3 (18 votes)

Advertising Agency: McCANN ERICKSON, Mumbai, India
Executive Creative Director: Prasoon Joshi
Creative Director: PK Anil
Copywriter: Prasad Venkatraman
Art Directors: Kapil Tammal, Swati Goel, Roopra Sarbjit, Sandesh Kambli
Photographer: Shekawat HS

Comments

onemilkid's picture 111 pencils

This is so bad.

There is no way that this was made.

Biga's picture 45 pencils

I´m not sure it is real, but if it is, it can be made.
A billboard in front of the building, a few meters distant, like the ones that already exists.

Kateter's picture 1816 pencils

I don't think so. look at the size of it. it covers 4 level of flats (yeah, it doesn't even look like an office building).
do you really believe that so many people would give their view for a freaking billboard?

technically possible, but in real life... nope.

Davosk's picture 4439 pencils

reminds me of this
http://youtube.com/watch?v=AsSFLEddVUU
(excuse the cheesy news readers).

teenquey's picture 296 pencils

Still don't understand how this can be done...

Have Heart's picture 922 pencils

I like it, but it only works with blue sky.

floydeepurple's picture 349 pencils

this is superb...won/shortlisted at Cannes this year...

TSW's picture 540 pencils

No it didn't

check the shortlist again,

Its a fake, check the shadows.

fake,fake,fake

-SCRATCH 'N' SNIFF

Kateter's picture 1816 pencils

this was really done?

StuartLittle's picture 468 pencils

how big the billboard ? Looks fake

purplerodent's picture 123 pencils

Mindhunter: fake, fake fake

Mindhunter

Adaddicted's picture 763 pencils

Its fake!!!
Do you think in Mumbai those tenants (in 4 storeys) would agree to fix such a bill and hide their access to the 'only available nature'?.

withalltherespects

brain123's picture 840 pencils

Super fake...

The Pope's picture 126 pencils

I understand this is a creative spot, but this couldn't be more fake.

IT IS IMPOSIBLE, NO WAY IT CAN BE DONE.

Neil Levy's picture 316 pencils

well, i think the points above are all valid. because if it's real, then nice job. certainly something that would get talk value and is worthy of hardware. but if it's fake then it's a real pity to see it win out over things that are legitimate. because that's not right. at least not in shows that cost a lot of money to enter.

personally, i'm not sure. in the us, it's damn near impossible to get something to overhang a street without an amazing amount of permits/logistics and lawyers involved. but maybe it's different in other places.

assuming it's real (and i hope it is) it would be great if someone had camera photos of the thing if it really is real in environment so we could see it as it really ran.

if anyone who worked on this is reading, can you link us up to a few photos? would love to see it in situation.

be well,

-neil.

neil levy

efox5's picture 87 pencils

definitely fake

spidey's picture 42 pencils

why use a white boy in a billboard for india?

roi zhang's picture 132 pencils

911?

Toro's picture 1021 pencils

SCAM!

Eightball's picture 200 pencils

Ugly bullshit

Joker's picture 81 pencils

Oh my god..how fake can we go?
I like the fact that they took the time to match the real sky color with the color they used on the billboard, God should be listed on the credits, cuz he will keep the sky on matching color for a month!!

genads's picture 12 pencils

geeta
u r talking about local brand and showing a child who belongs to foreign country
so dats d silly mistake.

geeta

Handsome Wong's picture 28 pencils

...How to build?

Handsome Wong's picture 28 pencils

is it retouched?

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