Air India: Dubai
Advertising Agency: DDB Mudra, Bangalore, India
Chief Creative Officer: Bobby Pawar
Executive Creative Director: Joono Simon
Copywriter: Melissa Roshini
Advertiser's Supervisor: Aloke Singh
Planner: Krupanand S
Account Supervisors: Kapil Bhatia, Yughandar
Art Director: Melissa Roshini
Illustrator: Mahesh N S
Photographer: Syed Zubair
Stylist: Anu Yadav
30 Comments
these look like k-mart portraits
Hahahahaha, Copied from this, http://adsoftheworld.com/media/print/air_france_double_life?size=_orig..., use your own brains
pienso lo mismo
are you from advertising background....???
use your brain...
you are an ass..
Even the Air France Ad has been copied from the concepts United Colours of Benneton, Even if copies you can better of it. Don't u agree.
RAM KATE
hiiii...it's cooolllllll........execution is awesome.........
you FREAK!!!!..why don't you use ur brains... if you have one??? as if ur just looking out of the links who copied wat???
i think the above is far far better, clean layout than ur provided link.
y the guy is pissed?? seemz hes not happy traveling wth air india... poor direction here
Creativity is a natural extension of our enthusiasm
You didn't get the idea. It's hard to catch, I know. But man, this is a creativity website for advertisers, try a little bit harder.
Think it for a while.
Then, in anytime, it will come to your mind as an idea.
You think this ad is creative?
It's just a bad "family" picture with a logo on it.
most family pictures are bad and read the copy.
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proof positive that Cannes is complete and total B.S. and should just go and die already.
these mudra guys r shameless creatures who copied the ad from air france, http://adsoftheworld.com/media/print/air_france_double_life?size=_orig..., and without any shame they have posted it in the adsoftheworld
Copycat Mudra Team, Count your days with AIR INDIA , i gonna send the Air France ad and your copied idea to the marketing department of AIR INDIA
adfreak you are foolish
Irrespective of whether it's copied idea or not, it's a very very basic idea. There's nothing great about it. Cannes for this!!! Cannes sucks.
Whoever sends lots of entries would get atleast one metal in Cannes I guess (FYI: This agency has sent more than 50 entries for Cannes this year, and managed to get a metal for this one). So Cannes is money minded.
What a shame!
maashe, kazhivullavanmaaaru ambathum noorum entrykal ayakkum...
athokke ororutharude kazhivu ... asohyappedaathe vallathum cheythu nannaavaan nokko....
kuttam parayaaan prathyekichu chelavonnum illallo alle...?
if u didn't get it, u can call me...09746104016
enikku thottu mukalil kaanunna comment Paul ntethaanu ennu manasilaayi. athinu mukalil ulla maashum malayaliyaakanam. aaredaaa avan?
evde chennaalum malayali illenkil pinne enthaa oru ithu??? :) :) :)
enikku thottu mukalil kaanunna comment Paul ntethaanu ennu manasilaayi. athinu mukalil ulla maashum malayaliyaakanam. aaredaaa avan?
evde chennaalum malayali illenkil pinne enthaa oru ithu??? :) :) :)
the world knows , a MALLU will always hit u at the back
Mudra - a Copy Cat Ad Agency , once again they have proved it
interesting take on 'travel'. Not sure this works.
The REAL question is ...why would anyone copy such a crappy concept??? Perpetuating cultural stereotypes and misconceptions - like all Indians are Black...wtf!!
tthe guy looks more black thasn indian........and the female doesnt look arabian much....crappy ad. atleast if they wanted on this concept, should've got more fitting models..
someone doesn't know much about India.
is cannes 's festival still trust worthy?
hate to see this...
stupid ad, stupid agency!!
I am not trying to put anyone down, but for the users that commented that this ad copied the other are mistaken. The ad for air france, http://adsoftheworld.com/media/print/air_france_double_life?size=_orig...,
is demonstrating the fact that we connect you so fast and often, that you can live a double life. While this ad is demonstrating that we bring people of different ethnic and cultural backgrounds together, to form families.