Academia Brasileira de Artes: Inspiration is everywhere

São Paulo, March 2011 - A table, a switch, a chandelier, a bookshelf and even a door. These elements of everyday´s life served as the backdrop of the new campaign of Graphic Designer´s course of ABRA – Academia Brasileira de Artes (Brazilian Academy of Art), signed by DDB Brazil. The action used everyday´s objects to show that inspiration is everywhere.

Advertising Agency: DDB, Brazil
Creative Directors: Sergio Valente, Marco Versolato, Guilherme Jahara, Marcelo Reis
Art Director: Renata El Dib
Copywriter: Marcelo Jun Sato
Attendance: Tania Pena Goes
Producer: Edson Harada
Approval: Celia Gusman


wolfson's picture
89 pencils

what happened with this brazilian guys? It´s old, too much old


Myriend Jack's picture
Myriend Jack
5 pencils

I tink it's fresh and simple. so nice design!

Bob.C's picture
1163 pencils

Great - it's attention grabbing (who'd expect to see an ad for a graphics course around a toilet), appeals to graphic designers whatever their aesthetic style, and has long term extendability

Kriativity's picture
418 pencils


ace85le's picture
3939 pencils

Very neat and nice. Idea is not wow but I love the execution.


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spaceopera 3000's picture
spaceopera 3000
37 pencils

very nice

life without music would have been so unfair.

Zulu-1's picture
130 pencils

Ayobaness... *Believe Dat*

Glut's picture
3947 pencils

no no no

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