Academia Brasileira de Artes: Inspiration is everywhere

São Paulo, March 2011 - A table, a switch, a chandelier, a bookshelf and even a door. These elements of everyday´s life served as the backdrop of the new campaign of Graphic Designer´s course of ABRA – Academia Brasileira de Artes (Brazilian Academy of Art), signed by DDB Brazil. The action used everyday´s objects to show that inspiration is everywhere.

Advertising Agency: DDB, Brazil
Creative Directors: Sergio Valente, Marco Versolato, Guilherme Jahara, Marcelo Reis
Art Director: Renata El Dib
Copywriter: Marcelo Jun Sato
Attendance: Tania Pena Goes
Producer: Edson Harada
Approval: Celia Gusman

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8 comments

wolfson's picture
wolfson
89 pencils

what happened with this brazilian guys? It´s old, too much old

mrwolf

Myriend Jack's picture
Myriend Jack
5 pencils

I tink it's fresh and simple. so nice design!

Bob.C's picture
Bob.C
1135 pencils

Great - it's attention grabbing (who'd expect to see an ad for a graphics course around a toilet), appeals to graphic designers whatever their aesthetic style, and has long term extendability

Kriativity's picture
Kriativity
418 pencils

subtle..

ace85le's picture
ace85le
3939 pencils

Very neat and nice. Idea is not wow but I love the execution.

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spaceopera 3000's picture
spaceopera 3000
37 pencils

very nice

life without music would have been so unfair.

Zulu-1's picture
Zulu-1
130 pencils

Ayobaness... *Believe Dat*

Glut's picture
Glut
3947 pencils

no no no

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