A Good Day to Die Hard: Bomb

Display for the movie "A Good Day to Die Hard", in a bomb format, installed at movie theaters and subways stations.

Advertising Agency: OFF - Publicidade e Propaganda, São Paulo, Brazil
Creative Director: Andrei Ivanoff
Art Directors: Felipe Dias, Daniele Chiarantini
Copywriter: Andrei Ivanoff
Graphic Producer: Carlos Alberto de Francis Filho
Co-producers: Bruno Zago, Marcelo Quintino
Account Executives: Caline Fonteneau, Thiago Romão
Media Director: Carlos Querino
Published: February 2013

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6 comments

morse's picture
morse
14994 pencils

Wow, scary!

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

the_lizard_king's picture
the_lizard_king
1255 pencils

i'm intrigued...

And then GOD said...
Let there be creativity!!!

kleenex's picture
kleenex
25210 pencils

Does it cause a big go boom...

aivanoff's picture
aivanoff
4 pencils

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

=

I Love Advertising

Andrei Ivanoff

Nike Diesel's picture
Nike Diesel
13339 pencils

yes, we know...

raynold's picture
raynold
336 pencils

brave...

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