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Forklift

Agency: 
Published/Aired: 
October 2008
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12
Description: 

A series of viral/web videos were designed to get young workers to think about safety in their own workplace and to ask their boss five easy questions about safety...all at a dedicated site called bloodylucky.ca

Advertising Agency: RED the agency, Edmonton, Canada
Creative Director: Lori Billey
Art Director: Dennis Lenarduzzi
Copywriter: Ryan Kelly
Director: Jamie Way

Comments (9)

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Highest Rated

maiacopy's picture
maiacopy
5 Activity Scores

Terrible example of fear arousing appeal. Too bad

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