A series of viral/web videos were designed to get young workers to think about safety in their own workplace and to ask their boss five easy questions about safety...all at a dedicated site called bloodylucky.ca
Advertising Agency: RED the agency, Edmonton, Canada
Creative Director: Lori Billey
Art Director: Dennis Lenarduzzi
Copywriter: Ryan Kelly
Director: Jamie Way
Aired: October 2008
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Comments
the dude has no emotions, i mean he daz not even scream, not so great direction from side.