Advertising Agency: hasan&partners, Helsinki, Finland
Creative Director: Eka Ruola
Art Director: Tarja Sinkkonen
Copywriter: Mark Maher
Technical Designer: Edvard Immonen
Flash: Joonas Kallioinen
3D: Jani Kuronen
Released: May 2009
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8 Comments
WARTSILA is organisation like WWF?
Alexander Bickov - Freelance web designer | Twitter | Facebook | Creative ideas
i don't get this one. ehat does Wartsila do?
mrckais
*what does wartsila do?
mrckais
Wärtsilä is the leading provider of solutions for ship machinery, propulsion, automation, manoeuvring, ship design and services. We serve owners, operators and yards in the merchant, offshore, cruise & ferry, naval and special vessel markets.
Hi
We launched a website called Designafish for our client Wärtsilä (Ship Power). We created Designafish to support their message to the market that Wärtsilä now offers its customers complete ship design solutions – and delivers “The Best Marine Design by Humans”.
The Designafish experience lets you create your own “living” fish in full color and in 3-D. And once you're ready you can test your design's seaworthiness, name it – and even share it with the world via web, mobile, and email channels. (and that's all just phase one!)
***
The campaign was mainly aimed internally and for a fare, so mrcais your comment is really understandable. This was the first phase and the next is aimed "to anyone" so it will have better links to what Wärtsilä actually does.
??? even with the explanation!
You are showing us a dark picture with 3 fancy (lame) words on it and you are calling this an ad ?
nice