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Wakey'z Drugmall

Published/Aired: 
May 2007
Description: 

Wakey'z Drugmall (http://www.wakeyz.com) is an online store that carries spoofs of real wake-aids and sleep-aids. It's part of a Select Comfort campaign that positions their Sleep Number beds as the better alternative to any product that tries to make up for poor sleep.

Advertising Agency: McKinney, NC, USA
Creative Directors: David Baldwin, Liz Paradise
Interactive Art Director: Justin Smith
ACD / Art Director: David Hermanas
ACD / Copywriter: Keith Greenstein
Art Director / Illustrator: Matt Courtney

Comments (2)

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Highest Rated

bizkneez's picture
bizkneez
Activity Score 54

I would not want to read about anything on such a cluttered site

Chris's picture
Chris
Activity Score 1985

this is pretty cool, nice idea

bizkneez's picture
bizkneez
Activity Score 54

I would not want to read about anything on such a cluttered site

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