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Volkswagen Tiguan: Explorer Tab

URL: http://apps.vw.co.za/new_tiguan

The ‘Explore Tab’, prompts viewers to explore further. When users interact with the banner by zooming out of the website, they reveal that the Tiguan site is actually surrounded by numerous other working adventure websites. So you can figure your path to adventure right there and then. Because in a Tiguan, it’s easy to go anywhere and do anything.

Advertising Agency: Ogilvy, Cape Town, South Africa
Executive Creative Director: Chris Gotz
Creative Director: Sergio Lacueva
Copywriter: Dean Paradise
Digital Producer: Adrian Varkel
Developer: Michael Theron
Account Director: Jason Yankelowitz
Account Executive: Lance Dodgen

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3 comments

kleenex's picture
kleenex
26920 pencils

The music is great...

stevel's picture
stevel
423 pencils

hahahah

chrisryan360's picture
chrisryan360
5 pencils

Loved the collaboration idea

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