Advertisement

Slim

Agency: 
Published/Aired: 
December 2012
To Like please login or register
8
13

Also From This Campaign (1 items)

Description: 
Advertising Agency: Propeg, Brazil
Creative Directors: Ana Luisa Almeida, Fabiano Ribeiro, Ariston Quadros
Art Director: Bruno Lage
Copywriter: Chico Lucas
Additional credits: Vitor Barros, Caio Leão

Comments (5)

Log in or register to post comments

Highest Rated

Bob.C's picture
Bob.C
1161 Activity Scores

I agree with sacrilegend, solid idea, but bland implementation. From the "enter your name" to the thinning font it's actually kind of dull. Maybe a cartoon or a photoshopped figure that changes, but something that brings excitement and reward to the process would probably have made it a better selling too even if it lost some of the elegance.

Advertisement

20% Off Sale at iStock until Sept 30, 2016