Triumph Boats: Cheaters
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Advertising Agency: The Republik, Durham, USA
CD/CW/DP: David Smith
Art Director: Dave Avis
Dir./Prod. Co.: Wayne Gibson/Mad Fish Films, Richmond, Va.
Locations: Warren, Ark. (Cheaters), Univision Studios, Fayetteville, N.C. (news report)

10 Comments
What the hell is this?
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"I love some things, and don't love some other things."
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I'm guessing it is viral to show how tough the boat is. I actually like the product demo, but think the viral wrapping if forced and dull and just takes away from the demonstration. I can't imagine this will 'go viral' in the sense that people will forward it voluntarily.
worst acting ive seen since batman forever.
and then WTF, i didnt get it...
Quite really.
the boat is intact!
wtf total trashhh ....it sure is funny though.....:P
ritz
Nice idea. Bad execution. :(
Uhm??
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I think; therefore I am
GReat video, and great ad if it is a viral!!! Just Great!!!
Hilarious!!!
Im happy!!! :D :_D
Todos somos ignorantes, pero no todos ignoramos lo mismo.
10+ million views worldwide and an expose on Inside Edition. Nah, I doubt it'll go viral.