Touché! PHD: Facebook Page Letter Bombing

To highlight the extraordinary harvest in awards by Quebec media agency Touché! PHD at the latest Media Innovation Awards in Toronto (annual competition organized by Marketing Magazine rewarding media innovation across Canada), the agency conducted a LetterBombing operation on Infopresse and Globe And Mail Facebook pages. Watch the video too.

Advertising Agency: Touché! PHD, Quebec, Canada

7 comments

Paloma's picture
Paloma
531 pencils

I'm wondering if Touchè! PHD is the same agency that did it few days ago: http://www.thedailybeast.com/blogs-and-stories/2010-10-28/letterbomb-w...

But I suppose it is not!

New Nice and Fun's picture
New Nice and Fun
377 pencils

Even though they are not the inventors of "FB Letterbombing", I found this action very clever! Even more when you have just won lots of awards in "media innovation"

morse's picture
morse
16547 pencils

Cool idea and it's still visible: http://www.facebook.com/theglobeandmail?v=wall

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

Ads.chinaSMACK's picture
Ads.chinaSMACK
271 pencils

How does one letter bomb?

Advertising @ chinaSMACK
http://advertising.chinasmack.com

clayology com's picture
clayology com
247 pencils

I love it!!

Ads u create needs Attention!! http://www.claycardstudio.com

afterbyrne's picture
afterbyrne
215 pencils

I admit this is a good idea but is very annoying if all you're trying to do is read legitimate news on that page.

LetterBombClub-com's picture
LetterBombClub-com
2 pencils

Great viral idea!

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