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The Oxford Dictionary: Save the words

The Oxford Dictionary: Save the words
Your rating: None Average: 7.3 (24 votes)

Check out: http://www.savethewords.org

Advertising Agency: Y&R Singapore
Creative Director: Rowan Chanen
Art Director: Kirsten Ackland
Copywriters: Rupert England, Kirsten Ackland, Edward Ong, Tom Ormes, Rowen Chanen
Typographer: Kirsten Ackland
Agency Project Manager: Siraj Mohammed Sirajuddeen
Digital Agency: The Upper Storey Pte Ltd
Digital Art Director: Stan Lim
Digital Copywriter: Edwin Leong
Software Engineer: Aleksander Gvozden
Project Manager: Kelvin Lam
Technical Director: Chandra Barathi
Designer: Huang Shu

20 Comments

www.escribiendoconsilencio.blogspot.com's picture 2 pencils
Toro's picture 1013 pencils

Utterly boring.

Save those two words.

barcreativo.com's picture 2752 pencils
salamandos's picture 1843 pencils

I like it.. fresh approach.

Adaddicted's picture 3417 pencils

Save this space....

withalltherespects

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Why not – better than the 10.000th boring ad.

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10

Cool.

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To think of all the coding that went into something so... banal.

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What's up with you, snollygoster?

Banal is the new black.

I haven't had so much fun since rereading the dictionary.

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10

Did you guys read the definitions? They're quite funny ...

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10

I'm a wordophile and I find the site locupletative. I love it!

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unfocused, chaotic, meaningless nonsense--otherwise really great ad

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I think it's a website, not a print ad ...

Guest's picture

brilliant.... finally something different from the usual drab.
i stayed on the site for over 15 mins.

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Hey Rupert (copywriter), good to see you're using a dictionary, mate! From your fans in SA

Guest's picture

This is awesome, I have adopted a word and I will use it as much as I can

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cool site and well written, the defintions are pretty funny

The J Man's picture 38 pencils

As a copywriter...THIS ROCKS!

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someone likes the Radiohead packaging art.

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pointless–adjective
1. without a point: a pointless pen.
2. blunt, as an instrument.
3. without force, meaning, or relevance: a pointless remark.
4. without a point scored, as in a game: a pointless inning.

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