Sprite: Li Fbalek Dialek

For many years, Sprite Morocco has chosen the extreme sports to promote his vision and the moroccan tagline "Li Fbalek Dialek" means "do anything that comes to your mind". On october 2011, Sprite launched the first interactive video in Morocco with this Youtube experience. In this viral video, your friends are waiting for you at the beach and you must join them as quickly as possible. Moroccan agency Fortune Promoseven invites the viewers to put themselves in the hero's shoes and choose any item they want by clicking on it and trigger the next video to pursue the run.

Advertising Agency: Fortune Promoseven, Casablanca, Morocco
Creative Director: Mehdi Saqi
Published: October 2011

Forward

Facebook Like

Google Plus One

1 comment

283 pencils

BaelinThursday, November 3, 2011 - 23:23

An ad designed for viral. Except there's nothing about it that's worthwhile enough to share with anyone.

Log in or register to post comments

Ads of the World advertising archive and community shows creative campaigns daily from around the world. Read more

Follow @adsoftheworld

Do you need a great new logo?

If you need a logo for your company or product you can get it done with us.
In our logo store you can pick from over 28,000 pre-made logos that will be customized to your name for free or you can post a contest for us for just $250 and our designers from all over the world will submit dozens of logo design suggestions to your specific needs.