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SNCF: The most serious game ever

Advertising Agency: TBWA, Paris, France
Executive Creative Directors: Philippe Simonet, Nathalie Huni
Account Managers: Marc Fraissinet, David Ruffier
Technical Director: Ivan Zindovic
Art Director: Sylvain Theyssens
Copywriters: Gilles Suprin, Fabien Duval, Thomas Boudot
Interaction Designer: Muriel Mehong
3D Designer / Art Director: Pierre Bouquet
Assistant Art Directors: Hugo Piquemal, Louis Ansa
Motion Designer: Christophe Courty
3D Low Poly Designer: Timothy J. Reynolds
Head of Tv: Maxime Boiron
Post Production Manager: Severine Damolini
Sound Producer: Fanny Mithois
3d Motion Designer: Valentin Gault
Project Managers: Vincent Borreda, Glenn Pezier
Back End Developer: Nicolas Rozen
Mobile Developers: Emal Saifi, Antonin Langlade
Front End Developers: Sylvain Tran, Geoffrey Mayeux / 60 FPS

3 comments

damnson's picture
damnson
9250 pencils

So much effort to recruit 10 people? I like it, but if that's your result, was it effective?

An axe murderer of ads.

kleenex's picture
kleenex
34115 pencils

I say it would depend on how many they needed to hire.

@minas_mars's picture
@minas_mars
1713 pencils

This is fantastic, it looks great and you really paid attention to your audience.
What does 37500% actually mean in numbers?

I'm gonna try say something positive

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