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Skittles: Easter egg surprise, 1 of 5

You might have seen the new Skittles Touch Videos. But what you didn't see are the digital Easter eggs hidden in each one. There are 5 in total that people can find by clicking on YouTube annotations hidden in the videos. The first one is in the Dr. Cyclops video. You can find the above video by clicking on the Skittles poster.

Advertising Agency: BBDO, Toronto, Canada
Copywriter: Chris Joakim
Art Director: Mike Donaghey
Creative Directors: Carlos Moreno, Peter Ignazi

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8 comments

stevel's picture
stevel
423 pencils

ugh. could have been funny. thanks legal.

draganenko's picture
draganenko
17 pencils

this is a sad story

sirvan's picture
sirvan
29870 pencils

This isn't a bad idea, but the writing gets bad at the end and the male VO is terrible. Ugh.

+++

"I love some things, and don't love some other things."

iwannatalktosamson's picture
iwannatalktosamson
697 pencils

Doesn't feel very 'Skittles'
Could have been funnier

Nike Diesel's picture
Nike Diesel
13339 pencils

I'm thinking the same, but still a very nice idea. Agree with the VO as well, it sucks.

CommandZ's picture
CommandZ
2472 pencils

This had the potential to go somewhere great with it's "pharma" premise but they blew it. They also missed a chance to pull in the contrived visual schtick that is emblematic of these kinds of pill spots. Oh well, next!

kleenex's picture
kleenex
25642 pencils

a haha ad for me..... not a hahahahahahahahahha ad for me.

DAS_13's picture
DAS_13
152 pencils

FAIL.

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