If you had just bought the worlds largest TV, would you ever want to leave home again? So if you were going to spend all your time indoors, why would you need any outdoors stuff? Saatchi X Dubai created a character (Big Ali Quinn) who decided to give away all his outdoor stuff for free and got the entire city talking about him.
Digital advertisment created by Saatchi & Saatchi, United Arab Emirates for Sharp, within the category: Electronics, Technology.
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