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Scandinavian Airlines: Couple Up to Buckle Up

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Your rating: None Average: 8.5 (104 votes)

Couple Up to Buckle Up - The 2 For 1 offer you need to be 2 to see. Scandinavian Airlines want their members to enjoy rather than stack air miles. We know couples usually book a trip when they take time to sit down together. Therefore we made them an offer that required just that.

Advertising Agency: CP+B, USA
Executive Creative Director: Gustav Martner
Creative Directors: Jonas Wittenmark, Tobias Carlson
Copywriter: Annica Brinck
Business Director: Therese Olander
Content Manager: Michaela Winckler
Motion Designers: Jörgen Bengtsson, Daniel Svärd
Interactive Developer: Patrick Chan
Junior Interactive Developer: Bogdan Orlov
Creative Technology Director: Marcus Åslund
Email Marketing Director: Johan Björtin
Visual Designer: Hannah Willen
Senior Visual Design: Daniel Kvist
Visual Designer: Anders Svensson
Final Art: Petter Brink

13 Comments

Hadrons's picture 5392 pencils
Hadrons | Tue, 2012-01-10 15:39
2

nice marketing idea, too long for an ad.

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

shortleif's picture 202 pencils
shortleif | Tue, 2012-01-10 15:59

Actually done by CP+B Europe in Gothenburg. It's a pretty cool idea and I think we'll see similar campaigns for a lot of other things in the near future.

MicheleVirgilio's picture 2372 pencils
MicheleVirgilio | Wed, 2012-01-11 03:46

I'm agree with Hadrons, good idea but long to follow

http://www.mandarinoadv.com

CrackerJackWorks's picture 6246 pencils
CrackerJackWorks | Wed, 2012-01-11 09:38

Good stuff.

Twitter   Facebookreelance... http://www.crackerjackworks.com

kleenex's picture 8394 pencils
kleenex | Wed, 2012-01-11 13:42

I liked it.

raiyna's picture 8 pencils
raiyna | Thu, 2012-01-12 01:14
6

good idea.....

mertos's picture 692 pencils
mertos | Thu, 2012-01-12 10:21

nice

mertos's picture 692 pencils
mertos | Thu, 2012-01-12 10:21

nice

mertos's picture 692 pencils
mertos | Thu, 2012-01-12 10:21

nice

andylefty's picture 3136 pencils
andylefty | Thu, 2012-01-12 18:16
7

Good.

qopywriter's picture 9 pencils
qopywriter | Fri, 2012-01-13 03:14
5

What a lovely,

Manoma's picture 1102 pencils
Manoma | Sun, 2012-01-29 12:20
8

NIce

thedesignaddict's picture 4341 pencils
thedesignaddict | Mon, 2012-02-27 15:34
10

Super good idea and execution. Simple and clever as Hell.

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