Samsung: First date

Advertising Agency: Cheil, Sao Paulo, Brazil
Executive Creative Director / Creative Director: Fred Sartorello
Art Director: John Gragnani
Copywriter / Agency Producer: Rubens Marinelli
Production Company: Hungry Man Brazil
Director: Gualter Pupo


DesignDine's picture
1323 pencils

Enjoyed it. But at a moment it was boring. Its more like a short movie than the traditional ads, if we just don't see whats on last 10 seconds then it loses its functionality. And I guess a lot of people will not watch the whole 5 mins and move on to something else.

Calvin Xiao's picture
Calvin Xiao
61 pencils

agree! good message, long-winded setup.

Don't talk, just act; Don't say, just show; Don't promose, just prove

kleenex's picture
35434 pencils

I agree with you..

David Banjoko's picture
David Banjoko

Wow! This should be shown in cinemas. It gave me goose bumps.

Guest's picture

I swear I didn't cry, I'm serious..

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