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Pringles: The Crunchy Demolition

Advertising Agency: Ponto de Criacao, Sao Paulo, Brazil
Creative Director: Guto Araki
Seeding: Fipa Freitas
Photographer: Julio Taubkin
Published: December 2007

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13 comments

Biga's picture
Biga
45 pencils

Man, for me the video is great, the timming is perfect ahuauhauhaua
Nice!

Alistair C.'s picture
Alistair C.
692 pencils

are you kidding? the guy has almost finished the chip when the demolition starts.
besides, the acting is bad. it might have helped if the guy looked surprised by what he did.

shrrr's picture
shrrr
69 pencils

hahahHAHAHAHAHAHAHA
A
M
A
Z
I
N
G!!!!!!!!!!

Jason Hanky's picture
Jason Hanky
51 pencils

This is what I hate about this business. All that explaining for such a simple idea. Just show us the damn video.

farafalida's picture
farafalida
34 pencils

it is waste of time and it just should show the video and no need that long intro explaination how the prigles came with the 'pop' idea....even it zero dollar yeah bare to pay long advertisement cost for this ads appear in tv..Thus this also waste of money

thirty6chambers's picture
thirty6chambers
1464 pencils

ok the idea is mediocre. but due to the fact that they made a whole video 100x as long as the actual video for the client (just to pat themselves on the back)... this blows.

kgeiger's picture
kgeiger
7085 pencils

I liked the idea and the idea presentation.

groovyspoon's picture
groovyspoon
57 pencils

Sorry... that is nowhere near as good as they think it is.
Mediocre.

simon.gross's picture
simon.gross
541 pencils

Great.

adi_in's picture
adi_in
25 pencils

hahaha fucking smart.

mikepants2005's picture
mikepants2005
504 pencils

AMAZING!!!

tantrik_indian's picture
tantrik_indian
953 pencils

If the entire video is the ad - it is damn clever and funny. Yeah.

~~this paranoid survived!~~

Guto Araki's picture
Guto Araki
158 pencils

Gold and Bronze. El Ojo 2008.

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