Stockholm House Equalizer

August 2013
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Swedish HiFi retailer Pause Home Entertainment has launched Stockholm House Equalizer, the world’s first home listing service based on unusually powerful sound systems. Together with Sweden's leading experts in construction, acoustics and sound Akestam developed an algorithm that determines exactly how high you can turn up the volume in a home before the neighbours complain. They then applied the algorithm to homes available on the housing market, creating the worlds first real estate listing service based on sound. All to help you find a home where you can enjoy the stores unusually powerful sound systems to the fullest. Or as Spinal Tap used to say "These go to eleven".

Advertising Agency: Åkestam Holst, Sweden
Creative Director: Andreas Ullenius
Art Director: Andreas Ekelund
Copywriter: Viktor Jacobsson
Account Director: Henrik Adenskog
Digital Producer: Alex Picha
Web Designer: Jens Sjöbergh
Digital Planner: Rasmus Bengtsson
Web Production: Provide IT

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Highest Rated

Tero Ylitalo's picture
Tero Ylitalo
628 Activity Scores

A bit far-fetched imho, but an Interesting concept nonetheless.


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