Nissan Leaf: The World's Cheapest Taxi Rank
London recently witnessed a taxi rank with a difference. Celebrating the fact that the Nissan LEAF is six times cheaper to run than petrol, ten 100% electric cars ferried people around London for a few pence. Scores of delighted passengers – both Londoners and visitors to the capital – were treated to incredibly cheap ‘taxi’ rides in the zero-emission Nissan LEAF over a June weekend.
Advertising Agency: AKQA, UK
Creatives: Greg Mullen, Alastair Mills
Associate Creative Director: Resh Sidhu
Senior Designer: Richard Fenn
Motion Graphics: Andy Briscoe
Exec Creative Director: Duan Evans
Client Services: Rich Terry
Events partner: Hotcow Ltd.
Social media partner: DNA