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Tunnel

Agency: 
Published/Aired: 
December 2012
Description: 

Our task was to promote the “monster suction” of the extra powerful Miele S8 vacuum cleaner. We created an online video that shows how the machine can vacuum absolutely everything.
We turned a well-known tunnel in Slovakia into a pipe of the Miele S8. The pipe indeed vacuumed everything – even cars and trucks.

Advertising Agency: Mayer McCann Erickson, Bratislava, Slovakia
Creative Directors: Boris Prexta, Vlado Slivka
Copywriter: Juraj Stehlik
Art Director: Peter Bruško

Comments (7)

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Highest Rated

lexoliver2's picture
lexoliver2
Activity Score 2

This surprise me because this an ideal vacuum for a run way.... this is absolutely new for me

khronos's picture
khronos
Activity Score 998

brilliant !!

jazzper's picture
jazzper
Activity Score 145

nice idea after all even if the billboard does not exist. It is a shame client did not want to pay for it because it is really good. But I like the shortcut

Wordnerd's picture
Wordnerd
Activity Score 6692

nice way to turn a fake ad into a real ad;)

kleenex's picture
kleenex
Activity Score 43505

Grammy time!!!

ankitadv's picture
ankitadv
Activity Score 818

awesome creative outdoor ad

Owolawi's picture
Owolawi
Activity Score 1528

Bloody smart one!

lexoliver2's picture
lexoliver2
Activity Score 2

This surprise me because this an ideal vacuum for a run way.... this is absolutely new for me

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