We used the two most well-known Hungarian poets, Arany and Petőfi, and reimagined their correspondence as the Office 365 would’ve been available for them.
Advertising Agency: Mito, Budapest, Hungary
Creative Director: Balázs Pőcze
Art Director: Dániel Kövesházi
Copywriter: Gergely Marosi
Technological project manager: Csaba Gutléber
Account manager: Máté Csengery
Published: October 2013