Levine Children's Hospital, Kohl's: Box Jocks
Check out the site: http://www.boxjocks.com/
Box Jocks is a site where kids can design, download, print and build their own papercraft figure while learning about sports safety.
Advertising Agency: BooneOakley, Charlotte, NC, USA
Creative Directors: David Oakley, John Boone
Art Director: Matt Klug
Copywriter: Keith Greenstein
Interactive Director: Bill Allen
Developer: Eric Mills
Illustrator: Trevor Van Meter
Account Team: Claire Oakley, Rachel DelCarmen
Strategist: Demian Brink
Released: December 2009



6 Comments
its ok as an engagement program but the pics gives a total negative feel regarding its for kids. personal view, no offence meant
Those characters are created by kids I assume.
I don't think they are, else I'd start scouting them for their Illustrator skills!
http://jackmancer.com/
http://twitter.com/jackmancer/
Nice idea, but they could have choose different examples..
<---------------SexInAds------------------>
http://www.facebook.com/sexinads
http://sexinads.tumblr.com
This is really cool. I'm contemplating to create a new avatar for me.
What hath God wrought
did anyone else only get half of the page when on the site?? or is it just me