Levine Children's Hospital, Kohl's: Box Jocks

Check out the site: http://www.boxjocks.com/

Box Jocks is a site where kids can design, download, print and build their own papercraft figure while learning about sports safety.

Advertising Agency: BooneOakley, Charlotte, NC, USA
Creative Directors: David Oakley, John Boone
Art Director: Matt Klug
Copywriter: Keith Greenstein
Interactive Director: Bill Allen
Developer: Eric Mills
Illustrator: Trevor Van Meter
Account Team: Claire Oakley, Rachel DelCarmen
Strategist: Demian Brink
Released: December 2009

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bobby666's picture
1460 pencils

its ok as an engagement program but the pics gives a total negative feel regarding its for kids. personal view, no offence meant

ivan's picture

Those characters are created by kids I assume.

Ivan Raszl, admin of AotW

Jaap Grolleman's picture
Jaap Grolleman
7004 pencils

I don't think they are, else I'd start scouting them for their Illustrator skills!

mikeelrapido's picture
1929 pencils

Nice idea, but they could have choose different examples..



morse's picture
15065 pencils

This is really cool. I'm contemplating to create a new avatar for me.

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

dancamo's picture
48 pencils

did anyone else only get half of the page when on the site?? or is it just me

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