Kol Kid: Etch

Advertising Agency: Tribal Worldwide, Toronto, Canada
Managing Director: Andrew McCartney
Creative Directors: Louis-Philippe Tremblay, Denise Rossetto
Copywriters: Sanya Grujicic, Tiffany Chung
Art Director: Andrew Bernardi
Agency Producer: Andrew Schultze
Strategy: Lisa Hart, Dino Demopoulos
Production Company: Code Film
Director: Tom Feiler
Director of Photography: Alan Lukatela
Cameraman: Andrew Easson, Michael Tung
Sound: Shawn Kirkby
Line Producer: Magda Czyz
Post-Production Company: School Editing
Editor: Kyle McNair
Online Editor: Paul Binney
Colourist: Jason Zukowski
Audio House: Pirate Toronto
Audio House Director: Stephanie Pigott
Audio House Engineer: Jared Kuemper
Casting Agency: Andrew Hayes, Powerhouse Casting

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morse's picture
15671 pencils

This one doesn't work because there is a motion sensor in tablets so apps can totally react to shaking.

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

miko1aj's picture
3097 pencils

It's not precisely about that. Ipad can have low batteries or something.
It's great idea. So true insight. And I love how kids are directed.

kleenex's picture
26978 pencils

All three ads are great!!!

Meredith Singh's picture
Meredith Singh
407 pencils

Why is an iPad any worse than an Etch-a-Sketch?

wink74's picture
66 pencils

great and memorable piece. 10 stars!

thedesignaddict's picture
5366 pencils

Just OK.

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