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Kleenex: Feel Good

Advertising Agency: smoyz, Israel

16 comments

RonVerse's picture
RonVerse
207 pencils

Great idea! I'm assuming it would work better with twitter, I'm not sure how they were able to monitor statuses on Facebook.

Hadrons's picture
Hadrons
5991 pencils

Bravo. כל הכבוד ויישר כח

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

Spanky's picture
Spanky
4899 pencils

Corporate stalking. I think I'd be a little creeped out by this.

kleenex's picture
kleenex
33105 pencils

love it!!!

khronos's picture
khronos
998 pencils

of course you would, you big hero xD

andylefty's picture
andylefty
4539 pencils

Forgive me. What's an impression?

Seems like a nice cheap idea and great effect, like the video too.

Feel like there's some info missing as outlined above.

Wordfruit's picture
Wordfruit
1023 pencils

I wouldn't be overly keen on the stalking, myself.

But my guess is that this is good -- that lots of people would like it.

jackblack's picture
jackblack
2328 pencils

Well done. Aaa... aaaa... a.. chooooooooo!

cecikoo's picture
cecikoo
8 pencils

Cool and sweet at the same time, love it

sintra's picture
sintra
699 pencils

fresh look at old problem , nice

Lazarus's picture
Lazarus
1538 pencils

Very cool.

MirayKaymaz's picture
MirayKaymaz
4 pencils

Quite successful event in term of creating brand awareness and execution of the project. However i must say that the idea could be smarter in order to reduce the cost of this project. At the end, this is a Social Media integrated "basic give away" project which could be done by any random brand as long as they have the budget.

Temple's picture
Temple
10621 pencils

Much ado....

thedesignaddict's picture
thedesignaddict
5393 pencils

This is corporate trolling.

How many people would be disturbed if their private status was gleaned, and resulted in an unsolicited stranger showing up at their front door?

No way.

timesashes's picture
timesashes
77 pencils

don't like the idea at all. if i get it, i'll feel so bad cuz my privacy is not protected. also, 50 bags you now want everybody to say you are a great company?? cheap bxxxxxxxx

moteldemoka's picture
moteldemoka
63 pencils

People complaining about privacy never read Facebook's terms of service. If you've got an open account anyone can read your status' messages and they're even indexed and searchable without the need of logging into Facebook. The people who got 'stalked' had open accounts which is why they could read their status in the first place and I'd even go as far as think they were in Kleenex's facebook group before this whole ordeal.

Anyhoo, Facebook + Privacy = does not compute.

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