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iPod + iTunes: Gamma

Advertising Agency: TBWA\Media Arts Lab, USA
Chief Creative Officer: Lee Clow
Executive Creative Directors: Duncan Milner, Eric Grunbaum
Creative Director: Scott Trattner
Art Director: Demian Oliveira, Jamie Reilly
Agency Producer: Serena Auroux
Assistant Producer: Chrissy Gilmartin
Lead Interactive Designer: Ryan Conlan
Interactive Designer: Jessica Tong
Agency Interactive Producer: Mikette Miller

Production Co: Anonymous Content
Director: Mark Romanek/Logan
DP: John Barr

Editorial Co: Nomad Editing Company, Inc
Editor: Glenn Martin

Animation/Design Co: Logan

Visual Effects Co: Mork & Lys
Lead Compositor: Brandon Sanders

Post Co: CO3
Stefan Sonnenfeld, Brian Robinson

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4 comments

NatalieM's picture
NatalieM
1687 pencils

Though very similar to iPod's previous campaign, I'm a sucker for the energy and ability to target a specific market with this spot.

360 grados's picture
360 grados
305 pencils

estas siluetas sumado a estos colores generan toda una verdadera sensación.

the Pun-isher's picture
the Pun-isher
228 pencils

Nah, disappointing...
I dunno if it's just me, but as a consumer of products and advertising I feel that this didn't feel like Apple mantra of "Think Different"
This ad just says"Think the same"

JGCreative's picture
JGCreative
58 pencils

Apple changed there look for a reason. Maybe it's time to change the look of the ad's ?!

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