iPod + iTunes: Gamma

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Advertising Agency: TBWA\Media Arts Lab, USA
Chief Creative Officer: Lee Clow
Executive Creative Directors: Duncan Milner, Eric Grunbaum
Creative Director: Scott Trattner
Art Director: Demian Oliveira, Jamie Reilly
Agency Producer: Serena Auroux
Assistant Producer: Chrissy Gilmartin
Lead Interactive Designer: Ryan Conlan
Interactive Designer: Jessica Tong
Agency Interactive Producer: Mikette Miller

Production Co: Anonymous Content
Director: Mark Romanek/Logan
DP: John Barr

Editorial Co: Nomad Editing Company, Inc
Editor: Glenn Martin

Animation/Design Co: Logan

Visual Effects Co: Mork & Lys
Lead Compositor: Brandon Sanders

Post Co: CO3
Stefan Sonnenfeld, Brian Robinson

Your rating: None Average: 2.2 (5 votes)

Comments

NatalieM's picture
Submitted by NatalieM on Mon, 2008-05-12 14:55.

Though very similar to iPod's previous campaign, I'm a sucker for the energy and ability to target a specific market with this spot.

-Natalie
www.topolewski.net

Submitted by 360 grados on Mon, 2008-05-12 17:40.

estas siluetas sumado a estos colores generan toda una verdadera sensación.

Almakos's picture
Submitted by Almakos on Tue, 2008-05-13 02:49.

don't think you can feel so free to move with those earphones...promo of new bluetooth feature this ad would suit perfectly

------------------------------------
artistic j pop http://i-portable.blogspot.com

Submitted by the Pun-isher on Tue, 2008-05-13 02:52.

Nah, disappointing...
I dunno if it's just me, but as a consumer of products and advertising I feel that this didn't feel like Apple mantra of "Think Different"
This ad just says"Think the same"

Submitted by JGCreative on Tue, 2008-05-13 14:15.

Apple changed there look for a reason. Maybe it's time to change the look of the ad's ?!