Interval House: Every Second Matters

Every second a woman is abused in Canada. Take a second to buy a second to help:

Advertising Agency: UNION Creative, Toronto, Canada
Creative Director: Lance Martin
Art Director: Pedro Izzo
Copywriter: David Strasser
Designer: Justin Aitcheson
Developers: Steve Shaddick / Floating Castles Media Inc.
Published: June 2013

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adri10288's picture
337 pencils

Great insight. The actual execution (the ticking clock and changing backgrounds) got annoying fast however. Worked for the site's intro page, but I had to leave the after about 30 seconds.

certaintly's picture
4060 pencils


gldc's picture
11 pencils

You have to visit the website and connect with facebook.
Very good idea to involve friends and relatives - but I wonder how many people actually connect to the sitem with facebook.

kleenex's picture
27230 pencils

solid idea.

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