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News visualization

Published/Aired: 
February 2011
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Description: 

An online tool at Finnish news website, Ilta-Sanomat, visualizes the news so you can see how much play various stories are getting across the social media spectrum.Each article's social media share — the total reads, recommendations, tweets and comments — is calculated and visualized as a circle. Circles are grouped and colored by their category, forming a realtime graphic that feeds off readers' interactions with the news. Data is saved every hour, so readers can follow how the news grows and changes throughout the day.

Here is a video of the site in action: http://vimeo.com/19475134

Advertising Agency: Hasan & Partners, Finland
Creative Director: Anssi Jarvinen
Creatives: Mikael Nemeschansky, Lasse Paasto
Producer: Liisa Frick
Web Design / Production: B-Reel

Comments (3)

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Highest Rated

MindDigger's picture
MindDigger
91 Activity Scores

very clever to apply this method often used in statistics in social medias, speaks for itself

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