Honda: The Experiment


Advertising Agency: Wieden + Kennedy, London, UK
Creatives: Lisa Jelliffe, Kirsten Rutherford
Producer: Dominic Tunon
Creative Directors: Chris Groom, Sam Heath
Interactive Creative Directors: Gavin Gordon-Rogers, Andy Cameron
Designer: Chris Welsby
Creative Technologist: Mike Tucker
Executive Creative Directors: Tony Davidson, Kim Papworth
Music: Human
Production Company- B-Reel
Art Director: Bertrand Carrara
Lead Developer: Mattias Ekendahl
Creative Director: Riccardo Giraldi
Producer: Sarah Barclay
Published: November 2011

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andylefty's picture
4533 pencils

Argh my browser isn't supported.

Looks like a charming site from the demo.

sweejin's picture
7044 pencils

Done already:

DBB's picture
1215 pencils

One of the craziest executions i have ever seen!
Well done!!!

chunkylover69's picture
71 pencils

wtf is this? if it doesn't work on the latest browsers, then it's stupid. i'm on chrome and nothing happens.


chunkylover69's picture
71 pencils

furthermore, i'm not going to open up a different browser to see if this works. you lost me. you had me intrigued, honda, but you left me angry and frustrated. Now imagine I was one of those 4 consumers that actually checked this site out? amazing.

It's more like a Honda Hypothesis than an Experiment.

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