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Henkel Benelux Pritt: Handicraft

Henkel Benelux Pritt: Handicraft
Your rating: None Average: 7.1 (15 votes)

Check out the site: http://www.knutselwereld.nl

Brief: Revitalise Pritt as the authority on handicrafting in the Benelux. Online meets offline handicraft - we created a digital planet for children to get inspired and motivate them to get more out of handicrafting. Through downloading all sorts of different assignments, a tool to upload your handicraft work and see it in 3D on the handicraft planet and play games etc.

Advertising Agency: G2, Amsterdam, The Netherlands
Creative Directors: Jeroen de Snoo, Steven Bodoux
Strategy: Ge Key
Digital Creatives: David Pavlovic
Digital Production Company: Little Chicken

Comments

www.jackmancer.com's picture 731 pencils
www.jackmancer.com | Tue, 2009-11-17 03:47

Nice visual art but ehm, this isn't going to inspire children and motivate them to do more handcraft (from brief).

sachindhokane's picture 511 pencils
sachindhokane | Tue, 2009-11-17 14:15

nice visualisation

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