November 2011
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NytCam is a permanent online element of, the website of the Helsingin Sanomat newspaper's weekly Nyt supplement ­ Nyt means "now" and Helsingin Sanomat is the largest circulation daily in the Nordic countries. In November 2012 Nyt was completely redesigned, and the NytCam was added as a permanent feature of the website.

The service broadcasts live HD webcam footage from around the city in the here and now. NytCam can be, for instance, in the kitchen of a Michelin-starred restaurant or at the surprise gig of a great band. The cameras stay in one place for varying lengths of time from a week or so to a longer while to just a few hours during a special event. People can suggest places they want the camera to go to. Where would you want the camera to peek? Have your say at

Advertising Agency: 358 Helsinki, Finland
Creative Director: Ale Lauraéus
Strategist: Panu Nordlund
Copywriters: Valtteri Väkevä, Verneri Leimu
Designer: Iiris Ojanen
Client Team Director: Sonja Eiramo
Producer: Krista Durchman
PR Creative: Anna Lundqvist
Technical production: Byroo, Good Mood

Comments (2)

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Highest Rated

morse's picture
17199 Activity Scores

This is quite boring.

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