Greenpeace: Procter & Gamble's award


Pete R.'s picture
Pete R.
2103 pencils

Greenpeace became a bunch of shameless clowns.

Art & Illustration

thedesignaddict's picture
5415 pencils


You may not like their message delivery, but it's always targeted and very on point.

morse's picture
16609 pencils

Awkward, but for whom? Either way, I think it's a powerful online video.

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kleenex's picture
36180 pencils

It will work for a certain group of people. NOT me though.

thedesignaddict's picture
5415 pencils

If by 'a certain group of people', you mean 'people trying to make a difference' - then YES, it does.

NY Belfry's picture
NY Belfry
1045 pencils

No, it makes a certain group of people distance themselves from Greenpeace by their rather "pie in the face" motives against people who just want to do their jobs trying to make a living. The last campaign I've last heard from PETA involves providing fur coats to the homeless with the message that "they can't save the animal's life, but they can provide a good use for it", imagery like that is the sort of thing that makes them more likeable to everyone and not to some adolescent punk kid. That's big from PETA, because all I ever hear from them is that they harass McDonalds customers and throw animal blood on them. To me, that doesn't prove their point, that just makes me want to punch them in the face.

My point is, I'm not against their motives and objectives, not even close, but there are much better ways into advertising these issues. Ways that don't portray you as a villain.

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