GlaxoSmithKline Panadol: Construction
Clear your head. Quick acting headache relief.
Advertising Agency: Memac Ogilvy, Dubai, UAE
Executive Creative Director: Till Hohmann
Creative Director: Preethi Mariappan
Art Directors: Marcus da Silva, Rafael Guida
Copywriter: Melanie Clancy
Flash developer/programmer: Sarabjeet Singh






Comments
it's really fantastic.
Love these
Actually, I enjoyed that.
Could have been a bit cuter, but I suppose that would have been so on-brand.
resolution could have been a bit better.
yeh
Duncan
http://www.dshott.co.uk
amazing ;)
Go on Oglivy fantastic and very craetive and to the point.
it's good . but some questions needed to be addressed:
it communicates that it's a break time and panadol gives u a temporary relief.
The labour force dropped their tools then and there and got in the bus to go back to their base station. so will they come back the next day to resume the work?
Wow.
There is no amazing factor but they are good
withalltherespects
its stuff like this that makes me wanna stay in this industry...love it...gud job
- Life Feeds on Life -
great
Perfect script, simple edit and amazing brand behaviour.
AWESOME!
Tek kelimeyle referans olabilecek nitelikte, marka mesajını basit fakat bir o kadar yaratıcı bir senaryo ile derleyen mükemmel bir iş. Şapka çıkartıyorum.
İyi Reklam, Kötü Reklam
www.fikirbeni
www.fikirbenim.blogspot.com
cheesy
Good work!
http://www.chrisperryad.com
& http://blog.chrisperryad.com
It is drôle.
perfect work!
It's just an online version of the old '50s commercials with jackhammers in people's heads.
great!
B.F.D! I think you guys are more enamored with the media than the idea. These are pretty basic.
Hate to rain on everybody's parade here (because I LOVE parades,) but I tend to agree with you.
A lot of people are simply going gaga over the interactive nature of the media (which is still a novelty to many, as it turns out.) When you interact with an ad, you invest more in it. And when the message is this simple (although painfully trite,) you can't help but liking it that much more.
But take away all the bells and whistles, and what you've got left is 1980s Exedrin/Tylenol advertising at its core.
But hey, I enjoyed it A LOT, too, because it let me click and drag the pill into the mouth and voila, a magic happens!!! : O
what I dont get is wy the small view looks with a real person face and when I open it it looks lineal no image of the face just the inside and the siluette of the head.
You are right. That's odd.
simplemente perfecto!!!! leooooooooooooooooooon
felicitaciones!!!
That is really, really good.
At first glance I was thinking "same ol bullshit" but then I put the pill in his mouth and actually grinned my face almost off when the bus pulled up. Really good work guys.
Interactive ads can be really lame but this is spot on.
........I am totally gay for this.
"stay low, move fast"
Doin' it for the points
Funny and fun - I like it.
Great work Ogilvy. Congratulations Dubai!!!!!
Awesome, love the interaction factor.
http://www.truactionflix.com
very very goood........i love these
infected by a virus called creative
http://addot.blogspot.com/
Infected by a virus called CREATIVE | "And ya I Love Everything"
http://addot.blogspot.com | http://creativecreepers.blogspot.com
Iz Nice :)
SJB
very interesting & fresh idea.
Cool! Interactivity is such an untapped resource.
Good work!!!!!!!
Vikram
Excellente
Excellente
superbe
Haha, that's fun.
-Natalie
http://www.nataliemarion.com
It's good, but I miss a rising action.
Very nice. As a new student of flash as well as a student of advertising, I love to see when the two can merge and create something really impressive. Maybe not the cleanest design execution ever, but as an entire concept, it is pulled off quite well. Kudos!
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Website: http://jakephillips.net
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#..It's perfect
really good work till! jvm will be jealous..
congrats!!!
unbelievable stuff........!!!
Cannes 2009 for sure...
i agree with the rest of the comments, this is creative and outstanding work.
clear and funny. good work
amazing ;)
hahah awesome!!!!!!!!
Nice yob. Yew veri crever.
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