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Ford Escape: One Tank Adventure – Basejumping

Devin SuperTramp and his crew hit the road in a pair of Ford Escapes for a high-flying adventure. The goal: Traverse the country to find the highest, most thrill-seeking places to base-jump. The Escape’s crazy smart technology makes it the perfect travel companion – letting jumpers get gear in and out without lifting a finger and navigating to the best places to the take the leap.

Advertising Agency: Team Detroit, Detroit, USA
Creative Director: Greg Mills
Art Director: Sanja Dardajan
Copywriter: Sue Mersch
Executive Producer: Christian Colasuonno
Published: October 2013

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4 comments

kleenex's picture
kleenex
26822 pencils

Not going to sell cars imo.

khronos's picture
khronos
998 pencils

the adrenaline rush is the same as the rush in the car? the cool quotient that rubs off on the car? i think it works, really well...

khronos's picture
khronos
998 pencils

everyone knows that the car doesnt make you do those things....but the affiliation? i think that sells cars

rauliten's picture
rauliten
384 pencils

I agree with Kleenex, It's not going to sell cars with this video but now I want to learn base jumping :D

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