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July 2010
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In this contextual execution, FedEx demonstrates their fast, reliable delivery abilities. The video is intended for online only and is placed in front of content that requires downloading.

Advertising Agency: BBDO New York, USA
David Lubars: Chairman, Chief Creative Officer, North America
Greg Hahn: Executive Creative Director
Michael Smith: Executive Creative Director
Jason Lucas: Senior Creative Director
Adam Calvert: Copywriter
John James: Art Director
Kimberly Clark: Producer
Production Company: Oil Factory
Director: Tomorrow’s Brightest Minds
Edit House: Lost Planet
Editor: Bruce Herrman
Visual Effects Company: Spontaneous

Comments (19)

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Guest's picture

Totally agree. I really don't know what the take out for me was? it needed to tie back to a website or an online Fedex product or feature like online tracking or something.

It's weird whenever something digital gets posted in here even thought it's crap and been done to death folks on here cream themselves over it! ridiculous.