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The Digital Story of the Nativity

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Published/Aired: 
December 2010
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Description: 

How social media, web and mobile tell the story of the Nativity. Christmas story told through Facebook, Twitter, YouTube, Google, Wikipedia, Google Maps, GMail, Foursquare, Amazon.

We wanted to send our clients a Christmas postcard that had the "share it" factor. We came up with an idea and placed it online on the eve of a religious day in Portugal. Facebook and Twitter shares went skyrocket within a couple of days. One week later, we

Advertising Agency: Excentric, Lisbon, Portugal

Comments (9)

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Nike Diesel's picture
Nike Diesel
13622 Activity Scores

still funny :)

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