Euro RSCG: Check-in

Advertising Agency: Euro RSCG, Brussels, Belgium
Creative Director: Jean-Luc Soille
Creatives: Heidi Van Damme, Sébastien Van Reet
Account Director: Thierry Debièvre
Check-in team: Pierre Perdreau, Benoit Balasse
E-strategist: Phillipe Haine
Digital manager: Gaetan De Borman
Case design: Yves Larivierre / Padawan


disagio's picture
46 pencils


Dick Swagger's picture
Dick Swagger
12 pencils

"... wanted to improve its place" and not "it's place". I wouldn't consider this advertising at all actually. This is the equivalent of adding industry people on Facebook and then posting on their walls that your company is hiring. Using foursquare to check-in and become mayor is just a function of foursquare itself. I don't see anything particularly creative about this.

Nike Diesel's picture
Nike Diesel
13389 pencils

super lazy.

Glut's picture
3947 pencils

@nike diesel: totally agree

dairoberts's picture
4 pencils

Underhanded, backstabbing strategy, under-pinned with absolutely no creative concept.

nuno_tuna's picture
13 pencils

Absolutely annoying and with no foreseeable institutional or professional recognition return whatsoever... That's the creative industry today. I miss the 90's and I already regret the comment. Gives it too much importance.

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