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Elmsta 3000 Horror Fest: Prosciutto Di Giallo

URL: http://prosciuttogiallo.it/

A case study of a direct marketing campaign featuring a couple of hundred slices of finest prosciutto, meat ink and an Italian butcher with a harido to die for. Literally.

Advertising Agency: Saatchi & Saatchi, Stockholm, Sweden
Art Director: Gustav Egerstedt
Copywriter: Petter Dixelius
Web: Erik Hiort af Ornäs, Anders Ekman
Ad-ass: Maria Wester
Planner: Per Jaldeborg
Account manager: Eva Håkansson
Production company: Hobby Factory
Director: Linda Callenholt
DOP: David Grehn
Music: Ulf Svedlund, Christoffer Roth / Studio Dubious
Casefilm production: Filmic art
Published: November 2010

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2 comments

SuperPolle's picture
SuperPolle
147 pencils

This rocks!

Scrapenbaker's picture
Scrapenbaker
371 pencils

there is no bone in the leg :D

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