Drexel University: Get going Today

URL: http://getgoingtoday.org

“Inside all of us is a wild thing.” So reads one of the inspirational quotes in a series of 16 shareable cinemagraph-style digital videos that BKWLD developed for Drexel University and Misfit. Handling storyboards, design, concept, strategy, art direction, writing, web development, and more for the immersive HTML5 experience, BKWLD created a sensory tour de force that presents the uplifting life stories of Drexel alumni using video, sound design, hardware-accelerated animation, and a subtle understanding of the language of social media.

Advertising Agency: Misfit, USA
Creative Director: Jeff Toll
Director / Animator: Chad Turner
Development: Dan Rogers
Producer: Tricia Denney
Digital Production Company: BKWLD

1 comment

someguy's picture
670 pencils

Interesting design. Very, uninteresting writing.

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