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Expect the Unexpected, Magnetised Car

Agency: 
Published/Aired: 
October 2012

Also From This Campaign (2 items)

Description: 

Part of a series of installations that depict the most unimaginable that could happen to a car. This mysteriously bisected car is the first of its kind to be seen on the roads in Singapore. Curious onlookers and drivers were directed to a QR code they could scan to find out what had happened to the car. Filmed from the perspective of an in-car camera, this is the first of three dramatised tongue-in-cheek videos of unexpected events caught on camera. The videos drive home a safety message to drivers, that with an in-car camera you can expect to see the unexpected.

Advertising Agency: Tribal DDB, Singapore
Chief Creative Officer: Neil Johnson
Creative Directors: Thomas Yang, Francis Ooi
Art Director: Benson Toh
Copywriter: Theresa Ong
Producer: Michelle Tan, Jamie Yao
Photographer: Allan Ng
Account Servicing: Anthony Wan, Joshua Lee, Jasmine Ng, Ng Kok Jong, Ellyna Rahim, Pierce Sim, Ng Hwei Yun, Edwyna Yeo

Comments (4)

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Highest Rated

lucyset's picture
lucyset
Activity Score 230

ok............come again...?

ankitadv's picture
ankitadv
Activity Score 818

so great

kleenex's picture
kleenex
Activity Score 43493

I do not think so...

Brunopoplocker's picture
Brunopoplocker
Activity Score 136

weak

I hate macs

lucyset's picture
lucyset
Activity Score 230

ok............come again...?

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