When Mason, Ohio's Carson Williams set up a video camera to record his music-synchronized Christmas light display, I'm sure he knew it was cool, but did he realize it would enthrall web video junkies like it did? The video, which shows Williams' 25,000-light display dancing in perfect sync with the Trans-Siberian Orchestra's bombastic "Wizards in Winter," seems so perfect that some people believed it was a series of stop-motion capture rather than real-time. In fact, the setup took the electrical engineer nearly two months and $10,000 to accomplish.
The Internet wasn't the only place Williams' work was noticed: Miller Brewing filmed his spectacle for a Miller Lite commercial ("Enjoy the Lites"), and the police eventually asked him to shut it down after local traffic escalated and at least one accident was caused.
You can see a longer and more elaborate version of the spectacle on google video.
Agency of the Year X Country Winners Showcase Creativity Defined by CultureRead More
McCann New York Wins 2017 Super Clio for a “Genius” National Geographic SpotRead More
How Agency of the Year X Country Winners Find Inspiration In Global and Tech TrendsRead More
How Havas CCO Jason Peterson Became the Advertising King of InstagramRead More