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Brush and Co.: Piano

'Highlights in Perfect Harmony' is a playful interactive banner that illustrates Brush and Co.'s personalized hair color service. This theme is visualized with music: highlighted hair taking the form of piano keys. When the user interacts with the banner, they have the freedom to play the instrument – creating their own perfect harmony. The result? Elegantly uncomplicated, engaging & FUN online engagement that reflects Brush and Co, pure & simple.

Advertising Agency: Memac Ogilvy, Dubai, UAE
Executive Creative Director: Till Hohmann
Creative Director: Preethi Mariappan
Art Director: Rafael Guida
Copywriter: Melanie Clancy
Flash developer: Sarabjeet Singh
Published: February 2010

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14 comments

Reality Check's picture
Reality Check
1793 pencils

A pleasing and stylish interactive banner that's easy on the ears, and makes few demands on the intellect.

TommyO's picture
TommyO
1866 pencils

Great!

Guest's picture
Guest

really nice idea

atb2005's picture
atb2005
13567 pencils

I'm giving it 6 stars only because it doesn't make much sense. Beautiful Hair = beautiful music? Too cheesy. Also, not a big fan of the copy: beautiful hair in your own home. Can my hair be beautiful outside home?

Zze1618's picture
Zze1618
444 pencils

Very nice banner, however, a warning screen appears "Reported Attack Page" on Firefox and Safari when trying to click the link to the main site !!

atb2005's picture
atb2005
13567 pencils

I get the same screen.. lol Well, I guess I won't be booking an appointment.. haha

dollypoppin's picture
dollypoppin
1423 pencils

Like the idea, but not everything about it. :)

---------
"Nihil sub sole novum"

Guest's picture
Guest

My first comment on this site =)
I wish I had something better than "I don't get it" to say. I'll get beautiful hair at home by playing the piano? Or you'll play with my hair like a piano... I don't really like people playing with my hair to be honest.

The only way to get me to try a new stylist is to show me a real hair style.

Also on a side note I dislike flash or interactive ads, and ads with sound. They all need to die a horrible death.

fabgeekling's picture
fabgeekling
24 pencils

My first comment on this site =)
I wish I had something better than "I don't get it" to say. I'll get beautiful hair at home by playing the piano? Or you'll play with my hair like a piano... I don't really like people playing with my hair to be honest.

The only way to get me to try a new stylist is to show me a real hair style.

Also on a side note I dislike flash or interactive ads, and ads with sound. They all need to die a horrible death.

PS. Sorry for the double post. I didn't log in at first... forgive me I'm a newb.

Guest's picture
Guest

I don't agree with you. You can only get perfect compliments from someone if you have perfect beautiful hair. The piano strings are really good metaphor to connect with hair . If your piano has good accord to play, you can get good sound like compliments.

Your analyse looks too cheesy. You can buy a piano if you have a perfect hair, try to look at ebay.

Sephi's picture
Sephi
139 pencils

that's pretty good~

rdsomani's picture
rdsomani
16 pencils

cool..gud idea

monero1981's picture
monero1981
12 pencils

nice idea fantastic

dinesh3434's picture
dinesh3434
19 pencils

too good. i like the idea behind this and also the end user experience is really great...

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