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We're Stronger Together

Published/Aired: 
October 2013
Description: 

An integral part of the campaign is a social media microsite, which translates to 16 languages and reaches 70 countries worldwide. Connecting directly to Facebook, friends and family are able to invite one another to take action, be it by scheduling mammograms, sharing healthy lifestyle tips or donating towards The Breast Cancer Research Foundation®. To further the experience, visitors are able to upload photos and share Tweets and Instagrams using the hashtag #BCAstrength. View the microsite here: http://www.bcacampaign.com/StrongerTogether

Advertising Agency: Raison D'Être, New York, USA

Comments (2)

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Highest Rated

Mongoose's picture
Mongoose
Activity Score 4961

good string.

Make the logo Bigger and the black, Darker!

kleenex's picture
kleenex
Activity Score 45448

not a bad video.

Mongoose's picture
Mongoose
Activity Score 4961

good string.

Make the logo Bigger and the black, Darker!

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