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Rubiks cube

Agency: 
Published/Aired: 
December 2016
Description: 

Interactive banner. To start click a flag.

Digital advertisment created by Ogilvy, United Arab Emirates for Berlitz, within the category: Education.

Languages made easy

Advertising Agency: Memac OgilvyOne, Dubai, UAE
Executive Creative Director: Till Hohmann
Creative Director: Preethi Mariappan
Art Director: Rafael Guida
Copywriter: Melanie Clancy
Flash Developer: Sarabjeet Singh
Media: Anna Gibbons

Comments (36)

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Highest Rated

thecreature's picture
thecreature
Activity Score 89

Stupid, as the team did not make their homework. For example, there is no Nigerian language. Youruba, Housa and about 200 other tribal languages, but no Nigerian. Also, it is so user unfriendly unless you turn the help on and then it's just plain stupid. Furthermore, you see front side, but the requested flag actually creates itself on the other, invisible, one. And on top of this all, it LOOKS TERRIBLE.
The idea is ok, but the execution sucks.

silvi's picture
silvi
Activity Score 4172

Great!

Wlado's picture
Wlado
Activity Score 12

Del carajo! muy bueno...

Wlado's picture
Wlado
Activity Score 12

Del carajo! muy bueno...

Marlus Lau's picture
Marlus Lau
Activity Score 1808

This is cool!

commercialscum's picture
commercialscum
Activity Score 21

That is awesome.

monti28's picture
monti28
Activity Score 22

great ad!!!

CGilb09's picture
CGilb09
Activity Score 572

Please enlighten me as to how this is good when there is absolutely no mention of Berlitz in the banner unless you take the time to complete the cube. Cool, yes. Practical and effective, no.

Tweet tweet: @ThisAbility

Gualcor's picture
Gualcor
Activity Score 978

Símón, esto está muy bacán

--
Stay low, move fast. Kill first, die last. 1 shot 1 kill, not luck, just skill.
http://www.facebook.com/gualcor

Jaap Grolleman's picture
Jaap Grolleman
Activity Score 6992

It's an appealing idea but they made it an unappealing 'game'

paumarques's picture
paumarques
Activity Score 1312

felicitats Preethi!!!

Pau Marquès
(+34) 670 36 79 83
blogdepaumarques.blogspot.com

valayamadvertising's picture
valayamadvertising
Activity Score 244

simple yet very creative
www.valayam.com

Hibon's picture
Hibon
Activity Score 3736

just ... great!

Simple ideas are the best !

sandhya rao's picture
sandhya rao
Activity Score 217

keeping comments about execution, concept etc aside...if someone noticed that chooses a country and play with cubical...then i had worked some what...hadn't it?

Jaap Grolleman's picture
Jaap Grolleman
Activity Score 6992

Go away. We're judging the whole thing here.

mith85's picture
mith85
Activity Score 242

Great idea!

For the programmers, there's a problem when you click the Portuguese flag. First, when you solve it, it doesn't rotate to mimic how the Portuguese flag looks.

And also if you rotate the Portuguese flag by turning the top row with Help Off, you solve it, but when you reset the cube, it doesn't always set it back to the original cube orientation (so if you try to choose any other country it messes up the colours).

alejulimaty's picture
alejulimaty
Activity Score 842

smart and simple

nimshady's picture
nimshady
Activity Score 57

clever idea!

vlads's picture
vlads
Activity Score 541

Que buena.

everartz's picture
everartz
Activity Score 7609

fun!

| everartz |

RisingStar's picture
RisingStar
Activity Score 26

Oh... using Rubiks cube to show that something is complicated. Damn, that's creative.
Well, it was creative... in the 70's.

amberkazi's picture
amberkazi
Activity Score 7

brilliant!!!

John van de Vorstenbosch's picture
John van de Vor...
Activity Score 216

Love it. And execution is always an issue, but that doesn't change anything to the fact that this idea is very strong.

And the Rubiks Cube was indeed used in the 70's, so were a lot of other things. If this hasn't been done this way before, it's creative imo.

Wadih A3's picture
Wadih A3
Activity Score 256

Very Good... i love it

tridipnandi's picture
tridipnandi
Activity Score 220

very nice..

Brain-Art's picture
Brain-Art
Activity Score 1101

Very nice

Sephi's picture
Sephi
Activity Score 139

pretty good~

germanhudders's picture
germanhudders
Activity Score 336

very nice... id like to be able to see the banner tough, and id be careful because rubiks cubes are hard, and it contradicts the languages made easy message

germanhudders's picture
germanhudders
Activity Score 336

but i guess thats the point making hard things easy... yeah still great work

Tanina's picture
Tanina
Activity Score 4

me encanta!!!

WillyLatasa's picture
WillyLatasa
Activity Score 616

Nanana, increible!

"Bright ideas bring better results"

kagzmainah's picture
kagzmainah
Activity Score 631

awesome!

suheru's picture
suheru
Activity Score 54

Great piece! But isn't it hard to control a little?

pdabhinav's picture
pdabhinav
Activity Score 100

really good

Binary's picture
Binary
Activity Score 25

like it,great work.

Dynamic Thinking.

Gallas's picture
Gallas
Activity Score 38

Could have done a bit more out of this very good idea.

thecreature's picture
thecreature
Activity Score 89

Stupid, as the team did not make their homework. For example, there is no Nigerian language. Youruba, Housa and about 200 other tribal languages, but no Nigerian. Also, it is so user unfriendly unless you turn the help on and then it's just plain stupid. Furthermore, you see front side, but the requested flag actually creates itself on the other, invisible, one. And on top of this all, it LOOKS TERRIBLE.
The idea is ok, but the execution sucks.

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