Benjamin Moore, Ultra Spec 500: Scary Good Job

Advertising Agency: The Martin Agency, Richmond, VA, USA
Chief Creative Officer: Joe Alexander
Creative Director: Vanessa Fortier
Creative Director / Copywriter: Dave Gibson
Associate Creactive Director / Art Director: Mauricio Mazzariol
Senior Designer: Thiago Balzano
Strategic Planners: Matt Mattox, Kevin Rothermel
Group Account Director: Rich Weinstein
Account Director: Carey Ely
Account Executive: Katherine Dorey
Agency Executive Broadcast Producer: Christina Cairo
Agency Junior Producer: Ross Skinner
Project Manager: Lassiter Stone
Director of Digital Production: Darren Himebrook
Digital Producer: Mary Dunn
Associate Director / Design: Josh Corliss
Associate Director / Technology: Chris Fullman
Technical Lead: Jeremy Misavage
Developer: Robert Lavoie
Technical Lead: Kevin Power
Quality Assurance Manager: Andy Bupp
Associate Quality Assurance Analyst: Thomas Carroll
Director: Jason Zada
Production Company: Gorilla Content
Director of Photography: Lyle Vincent
Executive Producer: Danielle Peretz
Line Producer: Shai Kedem
Editorial Company: CosmoStreet
Editor: Jeff Grippe
Assistant Editor: Jason Overbeck
Motion Graphics Editor: William Tiki
Executive Producer: Yvette Cobarrubias / Sears
Producer: Jamie Lynn Perritt
Audio Post Company: Rainmaker
Engineer: Jeff McManus
Executive Producer: Kristin O'Connor
Music & Sound Design: Hi-Fi Project
Composers: Robert Di Pietro, Michael Gatt, Michael Kotch
Sound Design: Robert Di Pietro
Executive Producer: Birgit Roberts

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PieArson's picture
458 pencils

Very good. It is the trend now and there are benefiting from this.

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kleenex's picture
26308 pencils

solid job...

cwriter79's picture
492 pencils

Great prank. However, I think the link with the major product benefit is tenuous at best.

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