Axe: Shower-Navi

URL: http://www.axeeffect.jp/shower-navi

Promotional website for the new men's body soap from AXE. The campaign by Bascule, Inc/Robot Communications Japan delivers a mockumentary movie about the last "SUNSUKE (Bathhouse attendant)" in Japan, interactive movies that remove your twitter follower's accounts and wash them.

Advertising Agency: Bascule, Inc / Robot communications, Japan
Production Company: Yama